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Outsourcing Works


Which came first, manufacturing or design? For Eric Soederberg, CEO at Sunrise Labs, the answer is simple. Design always comes first.

On this episode of “Making Bright Ideas Work,” Soederberg explains that if you choose a manufacturer to design your product, you may lose the ability to take a fresh look at your design.

The time to select the most appropriate contract manufacturer is after the design is defined. You then have the flexibility to compare the offerings from more than one contract manufacturer with a clearer view of your needs.

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